Pizza Brand's Text Message Campaign
Brings a 14x Redemptions Boost
Some brands still look at text message marketing as a gamble. Papa Gino’s took that gamble and won decisively. How they did it matters. The lessons learned from their approach can be applied to any restaurant brand’s digital guest engagement strategy.
Fortunately, this complementary downloadable case study details their strategy, from the problems they sought to overcome to the cost-savings strategy they implemented and to the results, which included 14x rate of offer redemptions over the same offer sent by email and a 4.5x return on the marketing investment.
Can Papa Gino’s strategy work for your restaurant brand? Possibly. Download this case study to get the full story.